Meet the modern mum.
She is the original entrepreneur, with a long term vision for her family’s well-being and success.
She manages her household with the efficiency and effectiveness of a seasoned chief executive.
Whether it is finance, human-relations, daily operations, or crisis management -- she is the one in-charge.
She is your Chief Household Officer, your CHOmum.
The first ever marketing-to-mums conference in India.
51% of mums believe advertisers don’t understand them. This is your opportunity to change that. Come and understand how the CHOmum thinks, acts and behaves and how she wants to be engaged with.
If you are a Brand Manager, a Marketing Manager, or an Agency who is talking to mums in the Indian market, then this conference is for you.
16th November 2017, Mumbai
Download presentations from the sessions presented during the 2017 CHOmum Singapore conference.
theIndusparent diapering trends uncovered diaper usage habits amongst Asian mums across 8 countries in the region. What are the top diaper brands for mums? Would mums consider switching brands?
The film, created by Lowe Lintas, has put the woman in the centre of the home loan campaign as key influencer and decision maker.
Chinese and Indian mothers are more likely than those in other markets to compare their child's development to others and to spend more on products for them, a new study has revealed.
Social listening is giving Kimberly-Clark a better understanding of the rewards and anxieties of motherhood, explains Rahul Asthana.
Vice President, Content & Strategy, Firstpost
Actress and Creator of The Tara Sharma Show
Head Branded Content IPs
Founder and CEO
First Moms Club
UNIMO - Universe of Moms
Author and Journalist
Head of Content
Category Director, Paediatric Portfolio
Head - Integrated Marketing Communications India, Media - Asia Pacific
Franchise Head, Baby Care
Johnson & Johnson
Digital Marketing Manager
Assistant General Manager
Director – Marketing
Kimberly Clark Lever Pvt Ltd
Senior Manager - Digital Marketing
Digital & Experiential Marketing
Founder & CEO